Overview
A Branded Event
My role within the Monster Book Sale team was to create branded promotional posts and signage for the Monster Book Sale in Sojourner Truth Library at SUNY New Paltz, organized by the Friends of the Library. Promotion included posters, social media posts, email campaigns, and TV graphics. Event signage included directional signage (especially vinyl printed footprints on the ground!), labels for book categories, staff name tags, and other informational signage.
Signage
Photos from the sale
Case Study
This project was worked on from January-May 2023.
